About us
On every street, there’s a story waiting to unfold.Rue Haya was born from the beautiful intersection of cultures—where the timeless elegance of Parisian streets meets the graceful essence of modesty. “Rue,” meaning street in French, and “Haya,” symbolizing modesty and self-esteem, together create more than a name—they create a path. A path for women to walk in confidence, authenticity, and effortless style.
At Rue Haya, we believe modesty is not bound by borders or age. It is universal, personal, and beautifully diverse. Our curated collection of modest dresses celebrates women from all walks of life, offering styles that are sophisticated yet approachable, contemporary yet timeless.
Each piece is thoughtfully selected to embody grace, comfort, and individuality—whether you're strolling through cobblestone streets, attending special gatherings, or simply embracing the everyday with quiet confidence. From the very first sketch to the final stitch, every piece goes through a journey of care—crafted by skilled hands, inspected with love, and delivered to You.
Rue Haya is more than fashion. It’s your street. Your story. Your style.
Welcome to Rue Haya. Where Modesty Takes Its Own Path.
About You:
The Rue Haya woman is ageless. She’s fashion-aware and values her cultural identity, but she seeks modern, effortless pieces that align with her principles. She may be a young professional, a mother, or an elder, but she’s united by her desire for modest fashion that speaks to both her heritage and her contemporary lifestyle.
Our Mission:
To offer timeless, modest fashion that celebrates cultural elegance and empowers women to walk their own path with confidence, authenticity, and grace.
Our Vision:
To redefine modern modest fashion as a universal language that bridges cultures, honors individuality, and inspires women worldwide to embrace their story through intentional, stylish choices.
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Frequently Asked Questions – FAQs
Who is Rue Haya?
• Who we are: Rue Haya is an independently owned modest fashion brand, founded by a dual American/Canadian family originally from Palestine, in partnership with a trusted Egyptian production facility.
• Where we operate: Our main warehouse is in Addison, Texas USA, with additional fulfillment through a 3PL partner in Florida USA.
We understand why people ask—our products are modest, and some designs may look similar. That’s because we, like many fashion brands, source some styles from the same suppliers.
But Rue Haya is a completely new and independent brand. We operate our own production facility, with a different team, vision, and values. Our focus is on trust, transparency, and exceptional customer care.
At Rue Haya, our team carefully selects or develops designs that align with our aesthetic and values. In cases where similar styles exist, we differentiate through fabric choices, quality control, and unique styling. We curate and quality-check each piece with care, and we’re always working to bring new and fresh styles.
How do I know Rue Haya is trustworthy?
We’re a new brand, and we know trust is earned. That’s why we’re committed to:
- Fast responses & clear communication
- Transparent shipping & return policies
- Honest service, always
Where do you ship from?
We ship from our local fulfillment centers in Texas USA and Cairo Egypt, depending on your location and stock availability. This helps us offer faster and more reliable shipping times worldwide.
Do you offer returns or exchanges?
Yes! We want you to love what you wear. If something isn’t quite right, you may return or exchange it within 14 days of delivery. Please review our Returns Policy for details.
How to contact you?
See Contact information link below for full details.
- Email support@ruehaya.com
- Phone/WhatsApp USA: +1 214 437 2169 / Canada + 1 226 984 7624
We’re here to stay—and to do things the right way.